Ford doubles co-op advertising money for dealers
Ford told dealers at its annual make meeting at the 2018 NADA Show that, by June, they’d have roughly $270 million available annually in their advertising co-op, up from about $135 million today.
Ford told dealers at its annual make meeting at the 2018 NADA Show that, by June, they’d have roughly $270 million available annually in their advertising co-op, up from about $135 million today.