Mahindra exec explains strategy for second run at U.S. market
Instead of starting with a truck or passenger car, India’s Mahindra is reintroducing its brand in the U.S. with the Roxor, a vehicle that looks like a vintage Jeep.
Instead of starting with a truck or passenger car, India’s Mahindra is reintroducing its brand in the U.S. with the Roxor, a vehicle that looks like a vintage Jeep.