Orlando Magic games might be available on Amazon Prime after Bally bankruptcy deal
Amazon will partner with Diamond Sports as part of a restructuring agreement as the largest owner of regional sports networks looks to emerge from bankruptcy.
Diamond owns 18 networks under the Bally Sports banner, including Bally Sports Florida and Bally Sports Sun. Those channels have broadcast rights to the Orlando Magic and Miami Heat of the NBA, the Tampa Bay Rays and Miami Marlins and Major League Baseball, and the Tampa Bay Lightning and Florida Panthers of the NHL.
Nationwide, Bally’s networks have the rights to 37 professional teams — 11 baseball, 15 NBA and 11 NHL.
Under the terms of the restructuring agreement, Amazon will make a minority investment in Diamond — expected to be initially $115 million — and enter into a commercial arrangement to provide access to Diamond’s content via Prime Video.
Customers will be able to access their local team’s content on Prime Video channels where Diamond has rights. Pricing and availability will be announced at a later date, but it is unlikely that this content would be available as a benefit included for current Prime subscribers. Regional sports content will also remain available on cable and satellite providers.