Visit Florida leader who survived House efforts to kill agency stepping down after 6 years
TALLAHASSEE — Visit Florida President and CEO Dana Young, who oversaw tourism-marketing efforts as House leaders pushed for the agency’s closure and helped guide a tourism rebound after COVID-19 slammed the industry, announced Tuesday she will step down from the post.
Young, a former lawmaker who has spent nearly six years at Visit Florida, will exit when a new leader is in place.
“I am very proud of the work we have done (and will continue to do) at Visit Florida, maximizing return on investment for Florida taxpayers,” Young said in a prepared statement. “This has truly been the best job I have ever had, and I will miss my amazing team!”
A Visit Florida news release did not indicate her future plans.
Young, an attorney, represented parts of Hillsborough County in the House from 2010 to 2016 and in the Senate from 2016 to 2018. After a narrow defeat in a re-election bid, Gov. Ron DeSantis appointed her to run Visit Florida days before his first-term inauguration.
Visit Florida Board of Directors Chairman John Lai, president of the Sanibel and Captiva Islands Chamber of Commerce, issued a statement Tuesday that praised Young for “guiding us through challenging times with unwavering determination and leading the way to record-breaking visitation.”