Red Lobster to loyal customers: We’re still here despite bankruptcy
Two days after it declared Chapter 11 bankruptcy, Orlando-based Red Lobster sent a letter Tuesday to customers assuring them that most of its restaurants would stay open despite the company’s financial troubles.
“Bankruptcy is a word that is often misunderstood,” states the letter, which does not list an author.
“Filing for bankruptcy does not mean we are going out of business,” it continues. “In fact, it means just the opposite. It is a legal process that allows us to make changes to our business and our coststructure so that Red Lobster can continue as a stronger company going forward.”
Orlando-based Red Lobster files for bankruptcy but will stay open
Red Lobster is looking to restructure amid nearly $300 million in outstanding debt.
The company shuttered as many as 80 of its 650 locations last week, including at least six in Central Florida in Orlando, Altamonte Springs, Sanford and Kissimmee.
San Diego-based restaurant analyst John Gordon said the sale of its real estate by its private equity owners, which required the restaurants to pay rent, and other added debt and poor management decisions over the past decade were key contributors to the company’s financial woes.