Your junk could be Gen Z’s treasure. How to profit from the resurgence of Y2K fashion
By NICKY ANDREWS
From Juicy Couture sweat sets and low-rise, bedazzled jeans to chunky belts and baby tees, early 2000s fashion is all the rage again. That potentially makes that old box of clothes in the back of your closet a sitting cash cow.
Generation Z — born from about 1997 to 2012 — has taken to the Y2K aesthetic that many millennials cringe at.
Fashion-forward college students and TikTok influencers are flaunting the miniskirts, chunky sandals and other bright, brand-heavy and borderline tacky items they likely bought secondhand.
Jackson Mangum, a 24-year-old tailor in Eugene, Oregon, said that while he has distanced himself from Y2K and found his own personal style, his wardrobe still has influences of it, including baggy camo shorts, flared jeans and big, funky sunglasses.
“I’m usually not Y2K but I appreciate Y2K style. I think it’s cool,” said Mangum, who showcases his work on his Instagram account, @wornandtornattire.
“The baggy jeans, different pops of pink and the chrome shades — it’s easy to go anywhere and be able to find things that fit into that niche. Throwing it together is easier than throwing together a full vintage outfit.”
