The automaker believes a deeper understanding about the people who buy its products could prove useful as it develops business models that go beyond selling vehicles.
Bryan DeBoer had a big vision for Lithia, made it happen
The retail group’s CEO guided his business to national prominence through acquisitions and by expanding its omnichannel retailing tool, making him Automotive News’ 2021 Industry Leader of the Year.
Bob Brockman's competency hearing includes brain scan testimony