Ram's next hurdle: Holding on to quality
FCA’s pickup brand jumped to third in this year’s J.D. Power study, even though the Ram lineup is new and contains a lot of technology that can ding brands’ scores.
Dealers reevaluate ad spending in pandemic
After drastic cuts in the spring, a modest boost in spending is being accompanied by intense scrutiny.
Pickups salvage disastrous Q2
One in four sales by nonluxury brands in the second quarter was a pickup, and full-size pickups became the No. 1 segment as the coronavirus pandemic made business otherwise challenging for dealers.
Long-awaited Ariya to debut July 15
Nissan CEO Makoto Uchida says the brand’s Ariya crossover EV will be packed with new technology that makes an “amazing driving experience.”
Desperate dealers see vehicles trickling in
Pickups and other vehicles in short supply are selling right off the truck after a two-month production shutdown reduced inventory levels to the lowest the industry has seen in nearly nine years.