Farley takes the reins as Ford aims to evolve with the industry Farley takes the reins as Ford aims to evolve with the industry September 28, 2020 dzadmin Comments 0 Comment After the bumpy tenures of Ford’s last two CEOs, Jim Farley takes over the automaker this week with a number of high-profile EVs on tap and the task of navigating a quickly changing industry without losing sight of Ford’s big profit areas.